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Revealing the radiance of diamonds

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Diamonds come to us from the very distant past. Formed in the depths of the Earth over more than a billion years, the diamond's raw beauty is showcased through faceting, which brings out the graceful reflections in the stone. The new Oyster Perpetual #LadyDatejust, entirely set with the finest diamonds, exemplifies #Rolex’s unique expertise in gem-setting. #WatchesandWonders2021
Discover more on.rolex.com/gemsetting


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Rolex watches are symbols of excellence, performance and prestige. Throughout its history, Rolex has pioneered the development of the wristwatch for the modern era. The company is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch, the Oyster, and the Perpetual rotor self-winding mechanism. Today, Rolex is also actively involved in supporting the arts, exploration, sports and the environment through sponsoring and philanthropic programmes.
Rolex enjoys an unrivalled reputation throughout the world for quality and precision in luxury watchmaking.
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